New Media
Brandtology
I have been observing the vibrant fervor of the launch of Brandtology in 4 countries (Singapore, Malaysia, Shanghai/HangZhou, Australia). Headed by a seasoned team of visionaries, funded by $2+M, revenues of $1+M, Brandtology looks poised to make waves in the social media monitoring arena. I briefly spoke to Eddie (the MD), and tried to leverage [...]
Singapore’s Real Social Media Expert
Andrew Peters has done it again. The has launched Singapore’s First Tattoo show drawing crowds of about 15,000 exceeding the initial expectations by 300%. And all this was achieved using Social Media over a period of 3 months. So how did he do it? He used : Blogs Facebook Friends Niche market enthusiasm Complementary parties [...]
Google open-sources Jaiku
In case you don’t know what Jaiku is, its the micro-blogging platform that Google was trying to develop. Powered by Python and probably with the intention to compete with the likes of Twitter, Google seems to be throwing the towel in for the micro-blogging platform. Or is it? Google says that the best way to [...]
The Morning Jam
Joe and Shareen have started their own podcast at http://morningjam.com/ You just can’t keep a good team down. And its kudos to a creative duo who hopefully will be able to take a good bite of the audio-ence in Singapore. All the best, and I look forward to Singaporeans learning to support the underdog and [...]
Swedish Social medialites bribed with Boob-jobs.
Controversy has erupted in the Swedish media world following revelations that a company offered free beauty enhancement treatments to some of the country’s most popular female bloggers in exchange for positive coverage. Teenage girls’ ‘insulting’ blog prompts defamation claim (28 Jan 09) Do you know who I am? (23 Dec 08) Swedish magazine staff get [...]
AIMS – The Rally to Regulate Social Media
Define it in anyway you want, but the purpose of AIMS and government interest in Social Media has never been how to make social media a better place for all. (Social media has existed comfortably for years all by itself, and it’s a global phenomena that is significantly much larger than the island government). AIMS [...]
Digital Story Tellers
McDonald’s is one of the major sponsors for the Olympics. It launched a game called The Lost Ring in March 2008 to coincide with the launch of the Olympics. This game weaves together players from 7 different languages, to participate in finding clues with the help of the audience.
Virtual World Investments
Andrew Peters spoke at ad:tech recently about virtual worlds. Here are some figures on how much money is going into Virtual World, figures as recently as Q1, 2008. Is the world moving on from Facebook? First Quarter 2008 9You (Virtual World/Casual Games) – $100 million by Temasek Holdings Dizzywood (Youth World) – $1 million by [...]
It’s going to get Noisy
Recent rulings at ICANN in Paris is opening up a host of 1st level domain names like never before. .blog .web .love .hate .sex .xxx and more. If you thought it’s noisy out there on the internet, its going to get noisier soon.
Are you really Listening?
John Bell has put together a really useful set of tools which the Ogilvy 360 team must find very useful. Having met John and the Ogilvy 360 team, I know that their collective experience in social media is impressive. Yet this list of tools is a drop in the ocean of metrics, wannabe metrics, tools, [...]
